Google’s new technology – Google Glass – made a statement on the runway in New York during Fashion Week. But these futuristic looking glasses are much more than a trendy wardrobe ensemble. Google Glass is one of many products that deploys augmented reality1, a technology that displays information where and when it’s needed. And while the wonders of augmented reality are wooing both techies and everyday consumers alike, the real … Read More

GEN3’s Dr. Sam Kogan recently hosted the Industrial Research Institute’s (IRI) Brown Bag, a monthly podcast discussion for IRI members around the latest in innovation management topics.  Sam drew from his twenty five years of experience in R&D and innovation to shed insight on some tough questions, including ways to prevent new technologies from leaking to competitors, and what metrics are used to measure the success of open innovation.  Sam also … Read More

The lure of emerging markets – untapped economies with huge populations – drives many corporations to consider how to shape their products to successfully enter and capture share. But success in these markets too often proves to be elusive. On the surface, unique local market conditions – cultural differences, income levels, or supply chain infrastructure – are obvious challenges to be addressed. However, adapting existing products to meet local conditions can spawn traps that prevent … Read More

The term “innovation” has become the 21st century word de jour. “Innovation” as a search term generates almost half a billion results on Google, President Obama mentioned the term 11 times in his State of the Union Address, and more than 250 books with “innovation” in the title have been published in the last three months alone.   Yet with all the buzz around “innovation”, there is one critical point that … Read More